Gratitude Hot Yoga's mission statement is "to steward all into discovering the highest, best possible version of who they are and inspire them to live from it every single day through the practice of what we call 'The Gratitude Way' which is rooted in the tradition of yoga, informed by universal principles of alignment and represented by mature leadership."
Gratitude's mission statement is born from the deep desire to focus on the client and to steer the status quo of 'yoga-inspired exercise' into a direction that focuses on the purpose, spirit, and depth of the experience in every class.
1. Rooted in tradition. Gratitude Hot Yoga Studios is a center where the mind, body, and emotions have the potential to positively transform, and the quality of one's life can measurably improve. All who represent Gratitude recognize the link between the mind, emotions, and body and see that wellness is portrayed as being complex. We, therefore, arrived on the scene to demystify the myth of complexity by replacing it with the simplicity of this ancient practice that is as current today as it was centuries ago. We provide empowerment, education, and inspiration for members to receive the best coaching and experience possible through the rich tapestry of resources found in the yoga tradition.
2. Alignment based. The second unique characteristic closely relates to the first one because, by providing an experience that is rooted in tradition, we can provide science-backed coaching that not only aligns the individual, regardless of their stage of life, with their unique physical structure which will provide the individual a sound physical experience, they will also align with what we call 'An Attitude of Gratitude' which will contribute to the overall wellness of the communities that they are a part of. In addition to providing the space and encouragement for a feeling of overall wellness, the organic expansion of one's consciousness has the potential to dissolve feelings of separateness resulting in an ideal environment for community members to interact. Indirectly, this approach has fostered lasting relationships in platonic, professional, and even intimate natures. Many other initiatives are supporting the communities where Gratitude Hot Yoga Centers are including what we call, 'Community Classes' where yoga classes are offered for free, and 'Scholarship programs' where teacher training and yearly memberships are rewarded.
3. Mature Leadership. As a result of the first two unique characteristics of Gratitude's mission, men and women of all ages sense the sophisticated nature of what Gratitude represents and can differentiate clearly between the 'yoga-inspired exercise' and the quality and depth of what's being offered at Gratitude. Gratitude attracts, sincere, mature yoga practitioners striving to experience a mind and body experience rather than simply a 'good sweat'. Our pipeline of education welcomes sincere students to participate in Gratitude's Student Yoga Study and Teacher Yoga Study providing opportunities for sincere students to evolve into mature leaders at the organization.
Planet Fitness’ core values comprise “excellence, integrity, respect, transparency, and passion.” The internal corporate culture at this company is without a doubt a unique one. The ability to run a company based on principles such as the one that Planet Fitness is an indication of a strong culture and all this is supported by the core values of the company.
At Planet Fitness, everything is done with absolute transparency. The company encourages its clients to have an open mind and speak out for themselves to ensure they have maximum experience within its facilities. By doing so, the employees and the workers learn about each other and cultivate respect for all. Moreover, Planet Fitness has grown in reputation because of its principle of excellence especially while taking its clients through their fitness journey. Such a capability can only be achieved when there is a passion for everyone involved in the process, just as is at Planet Fitness.